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The data measures the relationship between the keyword and the document-both with the TF-IDF score and the language model score. The title tag, the body of the HTML, the meta description, and the H1 tags all had relatively high correlation.

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CONTENT is the key to your SEO. The more relevant content and keywords that match this content the higher you will climb on Google, Bing and Yahoo. The content of a page is what makes it earnest of a search result position. It is what the user came to see and is enormously crucial to the search engines. As such, it is important to generate good content. So what is good content? From an SEO standpoint, all good content has two attributes. Good content must supply a request and must be link-able.

This is a perplexing question for many in the SEO and web marketing playing field. There are hundreds of "best practices" lists for where to place keywords and how to do "on-page optimization," but as search engines have progressed and as other sources of traffic — social networks, referring links, email, blogs have become more important and interrelated.

Hummingbird
Has Not Eradicated SEO

Every new upgrade brings with it new calls that SEO is gone. While search optimization has certainly changed over the past few years, and again following the Hummingbird update, it is far from dead.

Website owners and marketers should focus their efforts on a comprehensive content marketing plan. Website owners need to find ways in which to cover the different aspects of the subject their site is related to. They need to find ways to frequently implement new content, they also need to be able to do so in such a way that will make them appear more commanding with readers, users, and the search engines.

SEO progresses in line with new releases to algorithms and as Google is endlessly looking for ways in which to provide its users with access to better quality pages, this means that the search optimization techniques site owners need to use to continue and change.

Site owners that depend on the provision of quality content, that navigate free of black hat techniques, and that look to build multiple traffic tributaries using a combined marketing approach are those that will enjoy better long term results. Some change is to be expected in search engine ranking positions but by sticking to the Webmaster Tools and Guidelines provided by each of the search engines it is possible to stay ahead and to experience continued, long term benefits.

Keep in mind also that if you are coping information and then pasting to your site it may hold you back. New algorithm searches for repeated or copied information. Make sure your info is yours and up to date.